Website Design + Development

The thought of developing a new website was daunting and overwhelming, but the process and design talent of Kelly and Colin made this not only manageable, it was also surprisingly enjoyable!

Mark Quattrocchi
Principal Emeritus
Quattrocchi Kwok Architects

Our Collaborative Process


Discovery

Getting to Know You

We’ll begin with discovery meetings to discuss what’s important to you and your goals for your new website. We’ll provide a list of discovery questions prior to our meetings to help guide our conversations. We’ll gather in-depth information about your organization, as well as research and analysis of other websites within and outside your industry. We’re here to learn about you and help realize your vision for the future.

Design

Wireframes + Design Layouts

Wireframes are created for 5-8 page types. Once flow of content is signed off on, 2-3 design comps are created for the home page and one interior page. Each comp will offer a unique perspective on concept, layout, color, fonts, etc.

Design comps are reviewed with you, then sculpted into a singular design that is carried out through the 5-8 page types established during wireframing. These design layouts serve as a visual guide for the Development Phase.

Development

Custom Theme

All pages of your new website will be built, using the final design as a guide. This phase involves installing & configuring the database, CMS (WordPress), installing & configuring appropriate plug-ins, and custom PHP and responsive CSS code styling to match your final design comp.

Launch

Populate + Go LIVE!

Training will be provided on how to update and make changes to your website, via an easy-to- use, web-based page editor and administration interface.

Then, when you’re ready…

Your new website will be launched!

Website Packages


Pro

$24-35+ k

The Full Meal Deal – you’ve got enough to do and you want this baby to shine, so let us take care of everything. We’ll strategize, design, and build the entire site – all you have to do is drop in your content. Voila!

Ideal for:

Large to Medium Business

Businesses with ~ 16+ Employees

Design:

Discovery Sessions

Full Wireframes

Site Structure

Marketing Strategy

5 Design Meetings

3-4 Unique Website Designs

7-10+ Custom Page Designs

Development:

7-10+ Custom Page Templates

3+ Training Meetings

Mobile Optimized

Easy-to-use WordPress CMS

Custom WordPress Theme

Search Engine Friendly

Convert Leads into Customers

Details:

4-6 Months to Launch

$12k Initial Deposit

Pro
Website

Plus

$16-23 k

The Advanced set up – you’ve got a general idea of what you want, but you need our expertise to make it happen. We’ll storyboard the entire site and give you different layouts to work with.

Ideal for:

Medium Business

Businesses with ~ 6-15 Employees

Design:

Discovery Sessions

Wireframes for Main Pages

Site Structure

Marketing Strategy

4 Design Meetings

2-3 Unique Website Designs

4-5+ Custom Page Designs

Development:

4-6+ Custom Page Templates

2 Training Meetings

Mobile Optimized

Easy-to-use WordPress CMS

Custom WordPress Theme

Search Engine Friendly

Convert Leads into Customers

Details:

3-5 Months to Launch

$8k Initial Deposit

Plus
Website

Economy

$8-14 k

The Professional online presence your business deserves. Our collaborative process will ensure your brand message and services are conveyed succinctly, beautifully, and economically.

Ideal for:

Small Business

Businesses with ~ 0-5 Employees

Design:

Discovery Session

Wireframes

Site Structure

Marketing Strategy

3 Design Meetings

1-2 Unique Website Designs

2-3 Custom Page Designs

Development:

2-4 Custom Page Templates

1 Training Meeting

Mobile Optimized

Easy-to-use WordPress CMS

Custom WordPress Theme

Search Engine Friendly

Convert Leads into Customers

Details:

2-3 Months to Launch

$4k Initial Deposit

Economy
Website

Looking for something even more economical?

You found it!

B. Y. O. D.

Bring Your Own Design

$4-7 k

You provide your website concepts – wireframes, page layout diagrams, napkin sketches, reference example websites – what have you!

We’ll review your concepts for best web practices and responsive design – then we’ll build it for you!

Ideal for:

Small Business

Businesses with ~ 0-5 Employees

Design:

YOU Provide

Development:

2-4 Custom Page Templates

1 Training Meeting

Mobile Optimized

Easy-to-use WordPress CMS

Custom WordPress Theme

Search Engine Friendly

Convert Leads into Customers

Details:

2-3 Months to Launch

$2k Initial Deposit

B. Y. O. D.
Website

Frequently Asked Questions

What do we need to get started?

Just click the blue Let’s Get Started button for the package you’re interested in, tell us a bit about your project, then we’ll be in touch shortly to schedule our first introductory meeting!

Why is there a price range for each website package?

Our approach isn’t cookie cutter, so our pricing isn’t either.

We have a lot to learn about you, your marketing goals, and how your website will take shape and function. So we provide approximate ranges based on our experience creating websites of all shapes and sizes. 

What’s not included?

Content population. To keep our pricing competitive, we provide you with full training to add, edit, and populate your content. We’ll record our training meetings, so you can play them back, anytime. With this training, you’ll know how to fully utilize your website to share your content – for launch and beyond!

If you prefer, minimize will to the content population for you, using content provided by you, at additional cost. This option leverages a nominal hourly fee for less time / bandwidth / marketing resources spent on your part leading up to the launch of your new website. This optional additional service will be provided in your formal estimate.

Website hosting costs. We partner with the best-in-class hosting provider, WP Engine to ensure your new website shines on the most secure, best performing WordPress hosting platform out there. Only the best for your new investment! Yearly hosting runs about $360, but we offer significant discounts via our partner sign-up link. Note: You won’t need to sign-up for this service until you’re ready to launch.

Privacy Policy, Terms and Conditions, etc. We’re not lawyers, but we are obligated to let you know the importance of having terms pages on your website. We partner with Termageddon; they’ll help you create your terms and sync them to your website’s terms pages. With their service, your new website policies “automatically update as the laws change”. We think it’s a great value, offering incredible peace-of-mind. Pricing for this service runs about $99 yearly, but again, we offer a significant discount via our partner sign-up link.

More info + video >

Do we need to contact our existing web designer / developer?

Nope! We’ll build your new website on a totally new web hosting server. At launch, we’ll simply point your domain name to your new website server. Voila!

We are so pleased with the website that Kelly Perso Design and Minimize produced for us – it is better than we could have imagined! They listened carefully to our needs and delivered a product we are very proud of. They were responsive to questions and very easy to work with. We highly recommend them!

Katy Fishman
Marketing Manager
Quattrocchi Kwok Architects
Care + Maintenance

After launch, your new website investment will be well-protected with our Care + Maintenance plans. Sleep peacefully with the assurance that we’ll keep your new website up-to-date and running smoothly for years to come. 

Learn more >